Yes, it’s literally a pointless cash-grab that they can bill to insurance.

Last time I was at my primary care, I was handed a survey as part of my pre-appointment paperwork. I started filling it out before I read the fine print at the end: It was optional. It would be billed to my insurance, and “most patients’” insurance covered the charge. I refused to complete it. Just one more tiny outrage as part of the massive scam that is the American medical system.