Capitalism’s biggest lie is that people have freedom to chose what to buy. They have to buy what the ruling class sells them. When every billionaire is obsessed with chatbots, every app has a chatbot attached, and if you don’t want a chatbot, sucks to be you then, you have to pay for it anyway.

Sponsors maybe? Adding features because somebody influential wants them to be there. Either for money (like shovelware) or soft power (strengthening ongoing business partnerships)

A midlevel director who doesn’t use the tool but thinks all the features the salesperson mentioned seem cool

Stockholders

Stockholders want the products they own stock in to have AI features so they won’t be ‘left behind’