Like sharing a political post you disagree with to make a point, but because you’re sharing it you’re increasing its awareness and popularity.
Curious if there’s a known term for it.
(Ex. Paradox of Tolerance. You can’t be completely tolerant of everything because then you’d be tolerant of intolerance. Thus, a paradox.)


Maybe… “there is no such thing as bad publicity” ?
It is itself hyperbole and it’s by no means absolute, but yea plenty of times where bad publicity is still publicity.