On an earnings call in late April, Apple's CEO Tim Cook said that customer response to the MacBook Neo was "off the charts," and the popularity of the laptop has reportedly led the company to significantly boost production. Apple supply chain analyst Ming-Chi Kuo this week said he believes that MacBook Neo shipments to Apple were doubled from an initial target of 5 million units to 10 million units in 2026 at some point after the laptop launched in March.
Well, apple used to be a significant price premium over the competition. Thanks to AI everyone else’s prices seem to have gone up significantly, while Apples have barely moved.
That makes this computer a good deal as much and anything, which given all the other issues Windows an MS has, makes it an easy choice to switch.