Seen at a cinema. You can watch yourself poop and the ads switch between being shown normally and mirrored to make sure you can read them while on the toilet.
Seen at a cinema. You can watch yourself poop and the ads switch between being shown normally and mirrored to make sure you can read them while on the toilet.
Ads work. This has been proven many, many times, and it’s the reason why companies spend billions on ads. It’s not something that happens right then and there, but they get everyone. You are not safe from ads, even if you think you’re better than others. “Who does this work on?” is the wrong question. We should rather ask “How can we make it stop?”.
We can make it stop by destroying the device
Some ads work some of the time. A well-researched strategy for rolling out a messaging campaign can convince enough people to turn a profit on certain kinds of products within certain marketplaces.
Just throwing (literal) shit against a (literal) wall can easily cost more than it brings in. Marketing campaigns can - and often do - fail. Ad copy can net a negative ROI. The notion that advertisement is infallible is just as fallacious as the notion that “I’m too smart to be fooled”.
I want it to stop because it’s fucking annoying and invasive. But part of my strategy is to ask the hard questions like “Who is actually profiting from this installation?” And my money is on “the ad agency collecting money off the installation”. Maybe the bar is getting some kind of nominal kickback, at least until the ad agency goes fly-by-night and the bar owner is left with the cost of removing the nussance.