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Whether they intend it or not, these engines are built to funnel you back into the lowest common denominator, most broadly appealing stuff, because that’s what the algorithm sees gets the most clicks from the average person.
That’s not my general experience. Spotify for example is good at recommending me songs with less than 10k plays which I vibe on. I’ve discovered many smaller artists thanks to Spotify recommendations.
It’s a marketing trick. First suggest an insanely high price. Customer rejects. Then suggest a lower price, but still expensive. The customer will be more inclined to buy, because the new lower price feels like a good deal in relation to the incredibly expensive old price.
If they went with the lower price right away, the customer wouldn’t be as inclined to buy because they don’t have the incredibly insane price as a reference point.