The satirical news site planned to turn Infowars into a parody of itself, mocking “weird internet personalities” who peddle conspiracy theories and health supplements.

  • Fern@lemmy.world
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    1 month ago

    Yo, what!? Someone literally just joked on here the other day that the onion should do this. Amazing stuff.

    Everytown for Gun Safety, a nonprofit dedicated to ending gun violence that was founded in the aftermath of the Sandy Hook shooting, will advertise on a relaunched version of the site under The Onion.

    The publication plans to reintroduce Infowars in January as a parody of itself, mocking “weird internet personalities” like Mr. Jones who traffic in misinformation and health supplements, Ben Collins, the chief executive of The Onion’s parent company, Global Tetrahedron, said in an interview.

    The Onion declined to disclose the price it had paid for Infowars and its assets, including its production studio and diet supplement business, though it said in a tongue-in-cheek story that the site cost “less than a trillion dollars.” (The article added that all of the diet supplements would be melted down “into a single candy bar-sized omnivitamin.”)