• Frezik@lemmy.blahaj.zone
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        6 hours ago

        And Harley Davidson.

        They go hard on branding. They’re one of the few motorcycle brands that let you go for a test ride (others might have a special event day at a dealership where you can ride around the parking lot). If you go for it, expect to be suited up in all the Harley leathers by the sales guy. It’s not a motorcycle, it’s a branded lifestyle where you ride around sometimes.

        • real_squids@sopuli.xyz
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          4 hours ago

          They’re so big on branding the logo shape is just a preset now. There’s a local energy drink that uses their orange shield lol